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When using image alt text, it should not include "picture of" or "image of".
Screen readers automatically announce an image as an image. So an alternative text “Image of an apple” would be read aloud by a screen reader as “image, image of an apple”.

But, do say if it’s a logo, illustration, painting, or cartoon.

Buttons only need a text alternative if the button label is not clear. Text alternative should describe what the button does or what users can expect to happen if they click it.

The button-label does not speak for itself.

The button-label speaks for itself.

Mixing different languages in the same content can cause more problems than it solves. To ensure an optimal user experience and increase accessibility, it is crucial to maintain linguistic consistency. This reduces cognitive overload, avoids confusion, and facilitates SEO optimization.

For these reasons, languages should not be mixed!

Short URLs may be used occasionally if the point is to convey what the URL is to the user, such as for website homepages such as http://www.nysed.gov or a marketing url like www.ubs.com/women.

However, if this is not necessary, then it's better to display links as readable text such as the New York State Education Department website.