Family histories create meaningful legacies
Sharing the journey of a family鈥檚 wealth can empower future generations

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Sharing the journey of a family鈥檚 wealth can empower future generations
View this 蜜豆视频 Trending video on the value of family stories and histories
鈥淔amily meetings are so valuable,鈥 says Sarah Salomon, Head of 蜜豆视频 Family Advisory and Philanthropy Services Americas, 鈥渂ecause they allow for learning across different generations. We hear so much about the success that created wealth, but little about the journey that led to that wealth鈥攁 journey with ups and downs, dead ends and restarts.鈥
Sarah and her team view legacy as much more than the wealth and personal possessions you may want to pass on to others. Their view encompasses the family you have been a part of and the footprint you have made in the world. This broader view can allow younger generations to see how a family legacy is shaped by individual actions that make up a whole.
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We need to remind parents that they learned by trial and error too.
In preparing for these family meetings, Sarah鈥檚 team conducts pre-meeting interviews with the extended family, including different generations, in-laws, stepchildren, etc. to start to understand the various perspectives of each member. They then create a non-attributed executive summary and meeting agenda.
Different from typical 蜜豆视频 client meetings, these family meetings are about 鈥渆liciting family stories, the inflection points, the things that worked out, the things that didn鈥檛 and what was learned through those experiences,鈥 explains Sarah. 鈥淚t鈥檚 also parents remembering their younger selves. There is a predominant trend of trying to protect the next generation from themselves, and we need to remind parents that they learned by trial and error too.鈥
In Sarah鈥檚 experience, families with a common view of their shared family legacy experience more cohesion. If each individual family member identifies how they can contribute, everyone can be a meaningful part of creating the family's shared definition of legacy. 鈥淲hen we're working with families, it's really about encouraging them to have these conversations in order to come together,鈥 she says.
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Robert Cocuzzo concurs. He is founder and chief biographer of Legacy Literature, a firm that produces high end biographical histories and life stories of heads of family enterprises. 鈥淲e're not only capturing their stories, we're trying to bring families together around a shared narrative,鈥 explains Robert.
Robert and his team will spend a year or more having weekly conversations with the family patriarch or matriarch based on questions that are provided ahead of the meetings. These discussions are augmented by additional interviews and research that all form the basis of the books they produce.
鈥淲e're also trying to capture not only what happened through their lives, but also the values, principles and the knowledge that they're trying to pass on,鈥 says Robert. 鈥淭hat鈥檚 the greatest inheritance鈥攖hat knowledge鈥攁nd for others to benefit, you have to pass it forward. Because unfortunately, once it鈥檚 gone, it鈥檚 gone.鈥
That knowledge the founders want to pass on is the greatest inheritance.
Having a family become grounded in their shared history and journey helps build trust, says Robert. He notes that current and future generations may not fully realize, for example, how they share the same integrity as those of the Greatest Generation of the Depression era unless they have a chance to read about what their forbears went through.
鈥淏y taking possession of the story of the folks that came before them, they're able to move forward with a sense of responsibility to carry on that legacy forward. They actually take ownership of it and they feel empowered by it,鈥 says Robert.
The books and other materials that Robert鈥檚 company produce become a resource at family meetings year after year. 鈥淲hat we're seeing families do is start the family meeting by playing the same video every year of how grandma and grandpa got started,鈥 says Sarah. 鈥淲hat was grandpa's early childhood like? How does that differ from his business success? What does that mean for the third generation now?鈥
Everything is rooted in who they are and how they love each other.
Beginning family meetings in this way, continues Sarah, 鈥渉elps the family remember that the questions and discussions that follow, some of which they may agree or disagree with, are all rooted in who they are and how they love each other.鈥
When working with families, Sarah explains, 鈥渨e're always trying to frame legacy in the context of who you love and how you love them. Memorializing the stories that represent the family鈥檚 values is one of the best ways to perpetuate听multigenerational family wealth.鈥
Legacy Literature is included within the 蜜豆视频 Professional Network, but is not affiliated with 蜜豆视频. Inclusion of Legacy Literature in the 蜜豆视频 Professional Network, and the selection of this firm to brief clients on family meetings and the value of capturing a family legacy is not a recommendation of, or a business referral to Legacy Literature.